Paris 2024 Unveils Brand New Custom Typeface

Introducing Paris 2024: A Bold and Original Typeface for the Games

The Olympic and Paralympic Games are known for their iconic branding. The 2024 Games in Paris will be no different. The organizing committee has unveiled a new custom typeface that will be used throughout the Games' branding.

The typeface, named Paris 2024, was designed by the French type foundry Colophon. It is inspired by the Art Deco style of the 1924 Paris Olympics, as well as the city's modern architecture. The typeface is bold and original, reflecting the spirit of the Games.

It is available in seven weights, from thin to black. This will allow for a variety of uses, from headlines to body copy. The typeface also includes a number of special characters, such as the Olympic rings.

The Paris 2024 typeface will be used on all official Games materials, including tickets, posters, and uniforms. It will also be used in the Games' digital presence, including the website and social media.

The typeface is a key part of the Games' branding. It is a bold and original design that reflects the spirit of the Games. It is sure to make a lasting impression on fans and athletes alike.

Conclusion

The Paris 2024 typeface is a stunning example of how type can be used to create a powerful and lasting impression. It is a typeface that is both modern and timeless, and it perfectly captures the дух of the Olympic and Paralympic Games.